KOBIDO's philosophy is that ultimate beauty comes from perfect balance of physical, emotional, and spiritual health.

KOBIDO achieves excellence, combining techniques refined over centuries with the finest available products to create superior care for the face and body. 

KOBIDO simply provides the best skin care without compromise. Our primary belief is that beauty is a reflection of one’s total health. Therefore, KOBIDO treatments are designed to optimize our health and enhance our beauty.

Kobido is the name of a Japanese house (company) and lineage that has offered the Kobido style of Japanese facial for over 540 years. 

Kobido has a lineage dating back to the mid 15th century when it was created by two of Japans most skilled Anma masters and it remains the most technically advanced forms of facial in Japan, producing one of the best treatment results available.

The original house and lineage name of Kobido literally means ‘Fragrance Beauty House’. When Kobido decided to offer skincare and educational materials to the United States, we prepared new branding for the over-seas market. We kept the same Kobido company name, with a different set of Kanji to protect our trademark.

This Kanji is translated as ‘The Ancient Way of Beauty’ while the reading, pronunciation, and heritage remains the same.
 

Kobido is one of the oldest surviving lineages that still practice Japanese facial. 

What Separates Kobido From Other Forms of Japanese Facial

The Kobido company strongly recommends using the Kobido ritual with Licensed KOBIDO® Therapists with a Level 4 or higher license, which guarantees the authenticity of the treatment and the original Kobido techniques used, mastered directly during the training under the supervision of the 26th generation Master of the Kobido Home and Lineage, Dr Shogo Mochizuki.

In Japan there are many companies that offer a form of Japanese Facial, many of these are based on simple massage techniques with a focus on light stroking or shiatsu point stimulation.

Kobido is the oldest and most technical form of facial available in Japan. It is built upon 48 Ancient Signature Techniques which focus on special percussion based treatment. These techniques involves the bending and reshaping of the hands during application, some techniques may even appear to be a stroke, but there are still subtle changes to the shape of the hand. One reasons why the Kobido signature techniques can be challenging to learn is that they are based off of competition level techniques from some of the greatest masters of the time. Therefore, Kobido is a traditional art that takes years to master and cannot be learned in a short period.

KOBIDO Organic Skincare

Fresh Organic Ingredients from Japan

Does Kobido Mean Japanese Facial Massage?

 Since we have reached out to the world some mistakenly believe that the art itself is called Kobido, when it is more accurately, the name of a house (company) and lineage. It is important to know the difference and not claim that all Japanese facials are Kobido, as that would be disrespectful to other companies and lineages that still practice their own forms of Japanese facial today. 

Kobido does not mean Japanese facial massage. Kobido is a company and lineage that offers Japanese facials and has set many facial treatment trends over the centuries. Kobido’s primary focus is on facial treatments, but it actually includes other treatments that are not applied to the face (eg. Hand, Foot, Gemstone, and more). 

  Lineage since 1472

The birth of Kobido took place in 1472 when two of the top Anma masters were competing at an inn in Suruga (now known as Shizuoka, south of Mount Fuji). The competition lasted for months and involved performing facial treatments with Kyoku-te. During the competition, the two masters recognized one another’s great skill and worked together to create a new house (similar to a company) called Kobido. They established 48 techniques of Kobido, distinct from Anma. Being created by two of the greatest masters at the time, these techniques were very advanced. The new Kobido clinic was located along the Tokaido road (between current day Tokyo and Osaka) and became extremely popular.    

For the next few hundred years the techniques of Kobido were passed on through new masters. During the mid Meiji era (around 1888) French styles of massage and facial began to enter Japan. The Kobido clinic adapted to meet these new structures by improving its own regimen to include more in-depth treatments with moisturizing, cleansing, masque treatments, as well as other skincare practices.  

 After World War II, when Japan’s economy began to flourish during the 1950’s, Kobido’s 25th generation master relocated to Ginza, Tokyo, to establish a new and very exclusive clinic. This clinic was dedicated to the accommodation and treatment of the rich and famous.

During Master Ito’s lifetime he took in only three apprentices. In 1990 one of these apprentices, Shogo Mochizuki, began to teach in the United States. In 2006, shortly before Master Ito’s passing, Dr. Shogo Mochizuki was appointed as the 26th generation master of the house and lineage of Kobido.  

 Kobido is an ancient art, and has remained mostly the same over the centuries. Yet, in order to remain as the most advanced facial treatment available, Kobido adapts to the world and times around it. The original techniques as set by the two masters remain, but the presentation and composition of treatments continue to be adapted and modified decade after decade.

A Kobido apprentice is a practitioner or student who is directly studying from the 26th Generation Master of Kobido, Dr. Shogo Mochizuki.

 25 licensed Kobido apprentices offering authentic Kobido treatments and products that can be found in 13 countries on four continents.

We are currently the only practice in Ireland to offer authentic Kobido licensed treatments, directly studying from the 26th Generation Master of Kobido, Dr. Shogo Mochizuki.

In all Kobido treatments, we use only authentic KOBIDO Organic Skincare products

In 2005, Dr. Shogo Mochizuki was appointed as the 26th generation Master of the House and Lineage of Kobido.

5 BRIDGEWATER, DEAN STREET,    KILKENNY  R95 X585        CO.KILKENNY, IRELAND

0877638577

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 0877638577

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